SERVICES

AGAVE
AMBASSADOR

AliasSmith launched in 2006, in collaboration with the Tequila Regulatory Council (Consejo Regulador del Tequila, CRT) the Tequila Maestro diploma and since then have awarded the diploma to 55 professionals that have completed the training and passed the test. The diploma has been granted by the Mexican Ambassador in different events.

Tequila is Mexico’s biggest export product with denomination of origin, for which we all are proud about, but it is not the only one. Mezcal Raicill and Bacanora are other spirits made from Agave that also have a denomination of origin and there are a few other collective brands and initiatives that are emerging.

Due to this, AliasSmith has created the Agave Ambassador diploma which is awarded to experts who have pursued a deeper training covering all the spirits made from agave with appellation of origin as well as all the other Mexican spirits worth exploring.

An Agave Ambassador has studied for three months, visited at least 15 distilleries and worked in the industry.

The first Agave Ambassadors are being trained right now.

Interested in the 2018 Agave Ambassador program?

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